​​How To Choose A Freight Forwarder: Complete Guide

Logistics
Feb 10, 2023

Picking the right freight forwarder means making or breaking your business. Freight forwarder services take care of the entire end-to-end shipping process. It takes control of a complicated logistics system tied to profitability.

Understanding how to choose a freight forwarder is essential to any business related to goods transportation. The process has many aspects, such as:

  • The choice between an international freight forwarder
  • The ability to negotiate contracts
  • Industry expertise

These services can be a good use of money if you are not a specialist in this complex industry.

What is a freight forwarder?

A freight forwarder is a type of business that arranges the complete shipment process on behalf of a customer. It comes with a whole pack of responsibilities, such as:

  • Manage all the paperwork
  • Administering bookings
  • Supervising payments
  • Handling customs clearance
  • Regulate compliance with legislation

Some freight forwarding businesses may include only a few aspects in the main account. It is normal to charge extra for taking care of an expanded benefits package. Some freighters may add post-shipping practices such as:

  • Aiding in the distribution of goods
  • Providing warehousing services
  • Troubleshooting long-term issues

Services offered by a particular freight forwarder may differ significantly. Therefore, overpaying for specific services or missing important ones could impact the business. Hiring freight forwarders can make a significant dent in the company budget. Some companies consider doing everything by themselves. It is possible but highly inadvisable because of the following aspects:

  • Process complexity
  • Puzzling international shipping specifics

Do you need a freight forwarder?

Freight forwarding services are the must option to scale your business. Everyone who wants to avoid the mystery of logistics should use mentioned services. A reliable forwarder removes all the stress and worry related to international shipping lines.

Doing everything on your own is challenging but possible. Only if you manage your shipments within minimal geographical constraints. Sending locally to buyers in the same city or (more minor) country would be one such possibility.

Once shipping goes international, the process becomes complicated. Even in EEA or USA areas, there might be differences:

  • Legislations
  • Practices for customs clearance
  • Permitted goods

As a result, sending shipments between regions gets even more complicated. In practice, it often means you must use a customs brokerage service.

Going solo with a process could consume your efficiency when choosing a freight forwarder. If you decided to move in, a lot of in-house talent would have to be hired. In addition, it would lock your decision-making into always doing everything without freight forwarding.

There are many reasons why choosing a freight forwarder is a critical advantage, such as

  1. Easier customs clearance Freight forwarding companies take care of the entire process. They ensure that your shipments aren’t delayed or stuck in customs
  2. Cargo insurance Some freight forwarding companies provide insurance for your cargo and shipments. Certain agreements give you more protection if anything goes wrong
  3. Route optimization Freight forwarders often better understand how to reduce shipping costs through route optimization
  4. Intermodal transportation Freight forwarders arrange transportation by land, sea, and air and mix them most. Reducing the headache of transferring goods between modes of transportation
  5. Issue troubleshooting Shipment might get lost or held up by customs agents for no reason. Freight forwarders solve everything. From reestablishing shipment tracking to communicating with customs agents
  6. Specialized support Freight forwarders understand shipping like none other. They can always provide relevant industry knowledge and consent

Advantages of choosing freight forwarder

How to pick the right freight forwarder?

Freight forwarders can get expensive, and choosing the right one can impact business success. As mentioned above, the services provided can differ. So you should always be intact and match your business needs.

Of course, you shouldn’t choose freight forwarders based only on price. Shipping is a complex process. Prices can vary due to routes, services, and quality of delivery.

Research industries

The specific freight forwarder has a particular sector experience. These factors might be less critical for generic, non-perishable goods. However, they come into play when you operate specific cargo, such as pharmaceuticals. Therefore, you should dedicate more time to research. Knowledge and data will help you to make the right decision. Also, it fulfills your specific business needs.

Evaluate budgets and requirements

Your company may have internal requirements for shipments and contractual agreements. Not all freight forwarders will be able to meet them by default.

Additionally, internal budget constraints can sometimes force a choice. For example, freight forwarders could add high fixed costs, so financial resources should always be put first.

Check their network

Most freight forwarders have a network of agents in specific countries, making shipping much more effortless. Because of the following aspects:

  • Established contacts
  • Agreements
  • A closer connection to institutions in particular countries

It’s almost always better to go with a reputable forwarder. It guarantees a strong network of agents and a high-quality shipping process. Also, it promises well-rounded goods distribution and cost efficiency.

Research the services and pricing structures

Regardless of your industry needs, you must check freight forwarder transparency. A transparent freight forwarder has outlined everything in a structured manner. It saves you a lot of time. Also, you don’t want to waste your time discovering that some specific service is unavailable.

Pick digitized and innovative companies

Some freight forwarders pursue innovation and digitalization. In comparison, certain features like online tracking for goods are industry standards. But other companies reach further by creating digital platforms. A freight forwarder platform that can help you:

  • Track shipments
  • Manage goods
  • Communicate with the manufacturer
  • Collect data

In overall it helps optimize your business and production.

Are freight forwarders worth it?

A freight forwarder is an essential tool for any company that involves logistics. However, you can forgo a freight forwarder if you only work locally. Once goods start moving internationally, the system quickly becomes way too complicated.

Freight forwarders completely lift the troubles of managing goods and shipments off businesses. It may seem like an expensive service, but a freight forwarder saves money. In addition, their experience in logistics helps them to operate within established networks in an efficient mode.

Reasons to choose Spotos as your freight forwarder

Spotos provides an entirely digital platform for freight forwarding processes. Spotos lists carriers and shippers in the marketplace after a thorough assessment process. Most importantly, the platform does not have a subscription fee. Spotos is free to use. On the Spotos platform, you will find the following aspects:

  1. Carrier and shipper evaluation Specialists verify each registered carrier and shipper to ensure the quality of services
  2. Cargo safety and insurance Spotos is an escrow service wherein high-value goods are insured through the platform. Any additional insurance claims can be settled through the platform and with the help of experts
  3. Automated payments Carriers and shippers can list their services for a specific price, and all purchases are taken care of automatically. It minimizes payment issues
  4. Communication with carriers The Spotos platform doubles as a communication service. Here you can message interested carriers and foster close business relationships
  5. Third-party dispute resolution The Spotos team will get involved to solve disputes and claims fairly. Platform interest to reduce business losses and time spent communicating

With Spotos, you can find the best carriers at the best prices in record times. In addition, the Spotos platform helps you minimize the time spent searching for carriers. Instead, focus on delivering and selling goods!

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Frequently Asked Questions

What are the most important criteria for selecting a freight forwarder?

Reliability is the most critical criterion, as shipments are complicated and prone to issues. Look into industry expertise, transparency, and services rendered outside of reliability.

How do I know if a freight company is legit?

All legitimate freight forwarding companies must have the following:

  1. Easily accessible paperwork. While all the legalese may be boring, paperwork and contracts are essential to business
  2. Wide variety of contacts. Legitimate companies will often have emails, phone numbers, and other ways to contact them. Additionally, some salespeople and account managers may be listed as direct contacts
  3. Third-party corroboration. You will often be able to find some verification on the websites of other companies, news sites, or even social media. Recommendations and reviews can also be a source of validation
  4. Industry expertise. Most legitimate companies will list other businesses they work with or the industries they’re involved in. Additionally, years of experience in freight forwarding as a business is another sign of legitimacy
How to find a good freight forwarder?
  1. Research their industry. Figure out whether they have experience shipping your or similar goods.
  2. Confirm a wide array of services. Good freight forwarders will offer everything from all-encompassing packages to straightforward customs clearance
  3. Verify experience. Find third-party corroboration for their industry experience and certifications. Additionally, look for recommendations from other businesses
  4. Ensure proper reach. Look for freight forwarders with an extensive network in regions where your goods will be delivered
How to compare freight forwarders?

Start by researching, comparing industries, and digging into specifics. Then, check the services rendered and the pricing allotted for them. Finally, look for the following items:

  • Recommendations
  • Reviews
  • Case studies

Check every single piece of data that would help you make the right decision.

by Gediminas Guzelis

Gediminas Guzelis covers logistics and supply chain for the Spotos platform. His stories often explore the transformation and evolution of the transport industry and in-depth look for sustainable solutions to improve the sector.

All articles by Gediminas Guzelis
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